Who owns LU?
LU
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- Brand origin
- France
- Main production
- Several countries, incl. France
LU is a French biscuit brand that originated in Nantes in 1846 and is ultimately owned by Mondelēz International, Inc., a publicly listed company headquartered in the United States.
lu.frAbout LU
What is LU?
LU is a biscuit brand formerly known as Lefèvre-Utile. LU is part of Mondelēz International’s portfolio of global and local biscuit brands. Mondelēz describes LU as one of the major success stories of the French food industry. LU products are sold in 100 countries.
Who owns LU?
LU is ultimately owned by Mondelēz International, Inc., according to Made O’Meter’s ownership data verified on 13 September 2026. Mondelēz International is headquartered in the United States and is a publicly listed company. Mondelēz acquired the global biscuit business of Groupe Danone in 2007, including LU. LU became part of Mondelēz International when Kraft Foods separated its snack businesses in 2012.
Where does LU come from?
LU originated in Nantes, France, in 1846. Jean-Romain Lefèvre opened a bakery there at 5 rue Boileau. Jean-Romain Lefèvre and Pauline-Isabelle Utile founded the business associated with the LU name. Their surnames supplied the initials in LU. LU introduced the Véritable Petit Beurre in 1886. The business later became part of Générale Biscuit, which Groupe Danone acquired in 1986.
What products does LU make?
LU makes biscuits and baked snacks. Named LU products include Véritable Petit Beurre, Petit Écolier, Mikado, Pépito, Cracotte, Ourson, TUC, Napolitain, Prince and Paille d’Or. Mondelēz also identifies LU as a brand available across a range of biscuit products, including chocolate biscuits, cereal biscuits and soft cakes.
Subsidiaries: LU France
Frequently asked questions about LU
Is LU a French brand?
- Yes. LU originated in Nantes, France, in 1846. The brand is now owned by Mondelēz International, Inc., which is headquartered in the United States.
Who makes LU biscuits?
- Mondelēz International makes and markets LU products through its international biscuit business. Mondelēz lists LU among its global and local biscuit brands.
Where are LU biscuits sold?
- LU products are available in 100 countries, according to Mondelēz International. Product ranges and names can vary between markets.
What is the most famous LU biscuit?
- The Véritable Petit Beurre is LU’s flagship biscuit. LU introduced the product in 1886.
Did Danone own LU?
- Yes. Groupe Danone acquired the Générale Biscuit business, including LU, in 1986. Kraft Foods acquired Danone’s global biscuit business in 2007, and LU later became part of Mondelēz International in 2012.
Sources: mondelezinternational.com: our history, fr.wikipedia.org, lequotidiendesentreprises.fr, en.wikipedia.org, mondelezinternational.com: lu, bible-marques.fr, mynewsdesk.com, stocktitan.net
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Sources: en.wikipedia.org, mondelezinternational.com
Ownership data is compiled from public sources and verified where possible. Spotted an error? Suggest a correction below.
Products from LU
64- LU Bastogne CinnamonFood – Biscuits & Cookies
- LU Le Petit Chocolat NoirFood – Confectionery (Biscuits)
- LU Granola L'OriginalFood – Snack (Biscuits/Cookies)
- LU Pim's Orange biscuitsFood – Confectionery (Jaffa Cakes)
- LU CookiesFood – Biscuits and Confectionery
- LU Choco Prince VanillaFood – Confectionery (Biscuit)
- LU Petit Écolier Milk ChocolateFood – Confectionery Biscuits
- LU Petit Écolier Dark ChocolateFood – Snack (Biscuits with Chocolate)
- LU Mikado Chocolat NoirFood – Confectionery
- LU Petit Écolier White ChocolateFood – Confectionery (Biscuits)
- LU Digestive Original biscuitsFood – Biscuits/Confectionery
- LU Prince OriginalFood – Confectionery
- LU BastogneFood – Confectionery
- LU Bastogne biscuitFood – Snack (Biscuits)
- LU Digestive biscuitsFood – Snack (Biscuits/Cookies)
- LU Bastogne Original biscuitsFood – Confectionery (Biscuits)
- LU Ourson (Barny) soft sponge cakeFood – Bakery/Snack Cakes
- LU Choco Prince VanilleFood – Confectionery Biscuit
- LU Petit Ecolier chocolate biscuitsFood – Confectionery (Chocolate-topped biscuits)
- LU PiM's l'Original FramboiseFood – Confectionery (Soft biscuits with fruit jelly and chocolate)
- LU Bastogne Duo Cinnamon & Almond biscuitsFood – Confectionery (Biscuits)
- LU Le Petit Biscotte biscuitsFood – Confectionery (Biscuits)
- LU Véritable Petit Écolier Dark ChocolateFood – Confectionery (Biscuits)
- LU Le Petit ChocolatFood – Confectionery (Biscuits)
and 40 more products
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