Made O'Meter
Discover where a brand or product originates
LU, which stands for Lefèvre-Utile, is an iconic French brand with a rich history dating back to 1846 in Nantes. The Granola range is one of its most popular product lines, consisting of wheat-based biscuits typically topped with chocolate.
While the brand is deeply rooted in French heritage, its ownership has transitioned through major global food conglomerates. Currently, LU is owned by Mondelez International, which acquired the biscuit division from Groupe Danone in 2007. Manufacturing for Granola products takes place in various European facilities, primarily in France (such as the Cestas plant) and Belgium, depending on the specific international market requirements.
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