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Who owns 1 De Beste?

1 De Beste

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Brand origin
Netherlands
Main production
Several countries, incl. Netherlands

1 de Beste is the private-label brand of Dutch supermarket chain Dirk. The brand is ultimately owned by D-Retail B.V. through Dirk Groep B.V., according to Made O'Meter's ownership data.

dirk.nl
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Updated: 4 October 2026 · Ownership verified: 13 September 2026 ·
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Ownership chain

  1. Brand1 De BesteNetherlands
  2. Dirk Groep B.V.
  3. Ultimate ownerD-Retail B.V.Netherlands

About 1 De Beste

What is 1 de Beste?

1 de Beste is Dirk's private-label grocery brand. Dirk describes 1 de Beste as a house brand available across many product categories, including food, drinks, household products and pet products.[1][2] The brand is sold through Dirk's supermarket assortment in the Netherlands.

Who owns 1 de Beste?

1 de Beste is ultimately owned by D-Retail B.V., according to Made O'Meter's ownership data verified on 13 September 2026. The ownership chain is 1 de Beste, Dirk Groep B.V., then D-Retail B.V. Made O'Meter identifies D-Retail B.V. as a family-owned ultimate owner. Dirk identifies 1 de Beste as its house brand.[1]

Where does 1 de Beste come from?

1 de Beste originated in the Netherlands as a private-label brand for Dirk supermarkets. Dirk's public information identifies 1 de Beste as the house brand of Dirk.[1][2] The available sources do not state a founding year, founder or headquarters city for 1 de Beste.

What products does 1 de Beste make?

1 de Beste products include fresh fruit and vegetables, meat and fish, bread and baked goods, dairy and cheese, drinks, coffee and tea, pantry foods, prepared meals, salads, tapas, frozen foods, snacks, sweets, household products and pet products.[1] Named products listed by Dirk include milk, buttermilk, yoghurt, mayonnaise, cola, crackers, rice, sweets, dog food, cat food and liquid laundry detergent.[1][2]

Frequently asked questions about 1 De Beste

Is 1 de Beste a supermarket or a product brand?

1 de Beste is a product brand, not a supermarket chain. Dirk identifies 1 de Beste as its house brand.[1]

Where can shoppers buy 1 de Beste products?

Shoppers can buy 1 de Beste products through Dirk's supermarket assortment in the Netherlands. Dirk lists 1 de Beste products across many departments.[1]

What type of products are sold under 1 de Beste?

1 de Beste covers everyday grocery and household categories. The range includes fresh foods, dairy, drinks, pantry products, snacks, frozen foods, cleaning products and pet food.[1]

Who is the ultimate owner of 1 de Beste?

The ultimate owner is D-Retail B.V. The ownership chain recorded by Made O'Meter is 1 de Beste, Dirk Groep B.V., then D-Retail B.V.

Is 1 de Beste a Dutch brand?

Yes. Made O'Meter records the Netherlands as the country where 1 de Beste originated, and Dirk presents 1 de Beste as its Dutch supermarket house brand.[1]

Sources: dirk.nl: 1 de beste, dirk.nl: 1 de beste, dirk.nl: de beste dirk merken voor een dirk prijs, dirk.nl: 1e de beste, dirk.nl: over dirk, dirk.nl: inspiratie, dirk.nl: exclusief, dirk.nl: basisboodschappen

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Sources: nl.wikipedia.org

Ownership data is compiled from public sources and verified where possible. Spotted an error? Suggest a correction below.

Products from 1 De Beste

31

and 7 more products

Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.

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