1 de Beste Bloemen Honing

1 de Beste is a prominent private label brand managed by Detailresult Groep, primarily serving Dutch supermarkets such as Dirk and DekaMarkt. This specific product is a liquid flower honey ('Bloemen Honing Vloeibaar').

As is common with many commercial honeys, the raw material is often a blend of honeys sourced from both EU and non-EU countries to ensure consistency in flavor and price. The brand itself represents the 'value' segment of the Dutch grocery market, focusing on quality at a competitive price point. Ownership of the brand lies with Superunie, a massive Dutch purchasing cooperative that represents various independent supermarket chains in the Netherlands, ensuring a strong local presence and distribution network.