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Who owns L'Occitane en Provence?

L'Occitane en Provence

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Brand origin
France
Main production
France

L'Occitane en Provence is a French beauty brand that makes skincare, body care, haircare, fragrances, and home products. L'Occitane en Provence is ultimately owned by L'Occitane Groupe S.A., a family-owned group headquartered in Luxembourg.

loccitane.com
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Updated: 23 September 2026 · Ownership verified: 13 September 2026 ·
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Ownership chain

  1. BrandL'Occitane en ProvenceFrance
  2. L'Occitane International S.A.
  3. Ultimate ownerL'Occitane Groupe S.A.Luxembourg

About L'Occitane en Provence

What is L'Occitane en Provence?

L'Occitane en Provence is a French beauty and personal care brand based in Manosque, France. L'Occitane en Provence sells skincare, body care, haircare, fragrances, and home products. L'Occitane en Provence is the heritage brand of the L'OCCITANE Group.

Who owns L'Occitane en Provence?

L'Occitane en Provence is ultimately owned by L'Occitane Groupe S.A., according to Made O'Meter's ownership data verified on 13 September 2026. The ownership chain is L'Occitane en Provence, L'Occitane International S.A., and L'Occitane Groupe S.A. L'Occitane Groupe S.A. is headquartered in Luxembourg and is family-owned.

Where does L'Occitane en Provence come from?

L'Occitane en Provence originated in Provence, France, in 1976. Olivier Baussan founded L'Occitane en Provence after distilling rosemary and lavender with an old still and selling the resulting products at local markets. The first store opened in Volx in the early 1980s. Manosque became the brand's headquarters and production site.

What products does L'Occitane en Provence make?

L'Occitane en Provence makes skincare, body care, haircare, fragrances, soaps, and home products. Named product lines include Shea Butter, Verbena, Immortelle, Almond, Lavender, and Cherry Blossom. The Shea Butter Hand Cream was introduced in 1993, and the Almond Shower Oil was launched in 2004.

Which other brands belong to the L'Occitane Group?

The L'OCCITANE Group also owns beauty brands including Elemis, Melvita, and Erborian. L'Occitane en Provence remains the group's heritage brand.

Frequently asked questions about L'Occitane en Provence

Is L'Occitane en Provence a French brand?

Yes. L'Occitane en Provence originated in Provence, France, and is headquartered in Manosque, France.

Is L'Occitane en Provence owned by L'Occitane Groupe?

Yes. L'Occitane en Provence is ultimately owned by L'Occitane Groupe S.A. through L'Occitane International S.A.

Who founded L'Occitane en Provence?

Olivier Baussan founded L'Occitane en Provence in 1976. He began by distilling rosemary and lavender in Provence.

What is L'Occitane en Provence known for?

L'Occitane en Provence is known for skincare, body care, fragrances, soaps, and products based on ingredients and traditions associated with Provence. Its named ranges include Shea Butter, Almond, Verbena, Immortelle, Lavender, and Cherry Blossom.

Does L'Occitane en Provence make products other than skincare?

Yes. L'Occitane en Provence also makes body care, haircare, fragrances, soaps, and home products.

Sources: en.wikipedia.org, olfastory.com, cosmeticsbusiness.com, group.loccitane.com: loccitane group celebrates 50 years loccitane en provence, ae.loccitane.com, wikiwand.com, altss.com, group.loccitane.com: loccitane group celebrates 50 years loccitane en provence 1

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Sources: blackstone.com, group.loccitane.com

Ownership data is compiled from public sources and verified where possible. Spotted an error? Suggest a correction below.

Products from L'Occitane en Provence

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and 11 more products

Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.

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