L'Occitane en Provence Ultra Light Cream Violet Scent

L'Occitane en Provence is a renowned luxury retailer of body, face, and home products. The brand was founded in 1976 by Olivier Baussan with the purpose of celebrating and preserving the traditions of his native Provence. The product shown is the Limited Edition Shea Butter Ultra Light Body Cream in a violet scent, characterized by its unique whipped texture and 5% shea butter content.

The manufacturing of L'Occitane products remains deeply rooted in its heritage, with the vast majority of production occurring in Manosque, France. The brand emphasizes the use of natural ingredients sourced primarily from the Provence region and sustainable partnerships in Burkina Faso for its signature shea butter.

Ownership of the brand has evolved over decades. While it was originally a small local venture, it grew into a global powerhouse under the leadership of Reinold Geiger. Today, the brand is owned by L'Occitane International S.A., a multi-brand beauty group headquartered in Luxembourg and Geneva, which was recently taken private by Geiger in a major acquisition move in 2024 to consolidate its global portfolio which includes other brands like Elemis and Sol de Janeiro.