L'Occitane en Provence Fleurs de Cerisier Hand Cream

L'Occitane en Provence is a globally recognized prestige beauty brand that originated in the Provence region of France. Founded in 1976 by Olivier Baussan, who began by distilling rosemary oil to sell in local markets, the brand has grown into a major international player in the natural cosmetics market. The Fleurs de Cerisier (Cherry Blossom) hand cream is one of their signature products, celebrated for its use of traditional French ingredients.

The majority of L'Occitane's products are manufactured in their factory in Manosque, France, maintaining a strong connection to their Mediterranean roots and ensuring high quality standards for their natural formulations. This emphasis on local production and regional heritage is a core part of the brand's marketing and identity.

As of 2024 and looking toward 2026, the brand is owned by the L'Occitane Group (L'Occitane International S.A.). While the company is headquartered in Luxembourg and Geneva, and was previously listed on the Hong Kong Stock Exchange, its cultural and operational heart remains firmly in France. The group has recently undergone a privatization process led by its chairman, Reinold Geiger, to take the company private, further consolidating its long-term strategic management.