Is Deliplus a good brand?

Deliplus is a Mercadona private-label brand covering makeup, hygiene, skin care, body moisturising, and baby products. Whether a particular Deliplus product suits a shopper depends on the product, formula, skin or hair type, and the manufacturer.

Is Deliplus cruelty free or vegan?

The available ownership and manufacturing records identify Mercadona as the Deliplus owner and list several product suppliers, but they do not establish a single cruelty-free or vegan status for the entire range. These claims need to be checked against the packaging and current product information for each individual Deliplus item.

Is Deliplus sunscreen good?

Deliplus sunscreen is made within a supplier network that has included RNB and Germany’s Dalli Group. Mercadona appointed Dalli Group to manufacture Deliplus sun-care creams in 2017, but suitability depends on the specific formula, protection rating, application, and the user’s skin.

Is Deliplus shampoo good?

Deliplus shampoo products are made by suppliers including Laboratorios Maverick, which has manufactured Mercadona personal-care products since 1995. The results depend on the individual shampoo formula and the user’s hair type.

What is Deliplus in English?

Deliplus is a brand name rather than a Spanish word that needs translation. Deliplus is Mercadona’s private-label range for personal-care and beauty products.

Is Deliplus available in the USA?

The documented official markets for Deliplus are Spain and Portugal, where the products are sold through Mercadona stores. The available records do not establish an official Deliplus retail market in the United States.

Who is the Deliplus owner?

Deliplus is ultimately owned by Mercadona S.A., a family-owned company headquartered in Spain. Mercadona owns the Deliplus trademark and sells the products through its stores.

Does Mercadona make Deliplus products?

Mercadona owns and markets Deliplus, but multiple specialist suppliers manufacture the products. Documented suppliers include Laboratorios Maverick, Ubesol, RNB, Laboratorios Cosmoral, and Dalli Group.

Who owns Deliplus?

Deliplus

Ultimate ownerSpainMercadona S.A.

Brand origin: Spain
Main production: Spain

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About Deliplus

What is Deliplus?

Deliplus is a Mercadona private-label brand for personal care and beauty products. The range includes makeup, hygiene products, skin care, body moisturising products, and baby products. Mercadona markets Deliplus products under the Deliplus trademark in Spain and Portugal. Deliplus products are sold exclusively through Mercadona stores. The name Deliplus is commonly associated with Mercadona’s beauty and personal-care offering. Deliplus products include shampoos, shower gels, deodorants, hair-care products, depilatory products, facial and body cosmetics, sun-care products, makeup, fragrances, oral-care products, and baby-care items. The product range is manufactured by several specialist suppliers rather than by one Deliplus factory. Mercadona owns the Deliplus trademark. A 2021 decision by the World Intellectual Property Organization identified Mercadona as the owner of registered Deliplus trademarks and described Mercadona as marketing personal-care and beauty products under Deliplus in Spain and Portugal.

Who owns Deliplus?

Deliplus is ultimately owned by Mercadona S.A., according to Made O’Meter’s ownership data verified on 13 September 2026. Mercadona S.A. is headquartered in Spain and is family-owned. Mercadona is both the parent company behind Deliplus and the retailer through which Deliplus products are sold. The ownership chain does not mean that every Deliplus product is made in a Mercadona-owned factory. Mercadona works with specialist manufacturing partners that develop and produce different parts of the range. Mercadona has also held temporary stakes in some Deliplus supplier businesses. In 2013, Mercadona became a shareholder in Laboratorios Cosmoral to support the launch of a Deliplus dental-care supplier. In 2018, CRV Inversiones acquired Mercadona’s 51 percent stake in Laboratorios Cosmoral. Founder and general manager Laureano Salcines retained the remaining 49 percent. The reported sale price was not disclosed. The 2018 transaction concerned Mercadona’s stake in Laboratorios Cosmoral, not ownership of the Deliplus brand. Mercadona remained the owner of the Deliplus trademark and the company responsible for marketing the products through its stores.

Where does Deliplus come from?

Deliplus originated in Spain, where Mercadona created the private-label brand in 1996. The brand was developed for Mercadona’s personal-care and beauty range. The early manufacturing history overlaps with the history of Mercadona’s supplier network. Laboratorios Maverick began manufacturing a broad range of Deliplus personal-care products for Mercadona in 1995, before the Deliplus brand was created in 1996. Laboratorios Maverick was founded in 1991 as a company specialising in the development and manufacture of hygiene and personal-care products. Ubesol was founded in 1980 and became a Mercadona intersupplier in 2001. In 2006, Laboratorios Maverick became part of the Valencian Ubesol business group. Ubesol and Laboratorios Maverick subsequently became important manufacturers within Mercadona’s personal-care supply network. RNB began as a small pharmaceutical laboratory in Valencia. Its founder and president, Vicente Ruiz, developed cosmetics from a Valencia pharmacy before Mercadona adopted the products. RNB later became a major Deliplus cosmetics supplier. In 2009, RNB reported annual revenue of more than €80 million and stated that 97 percent of its production supplied Mercadona. Deliplus later expanded beyond Spain. Mercadona began expanding Deliplus sales into Portugal when it opened its first Portuguese store in Canidelo, Porto, in 2019. In 2021, WIPO described Deliplus personal-care and beauty products as being marketed in both Spain and Portugal.

What products does Deliplus make?

Deliplus makes makeup, hygiene, skin-care, body-moisturising, and baby products. The range also includes hair care, oral care, sun care, depilatory products, deodorants, shower products, and other personal-care categories. Deliplus makeup includes products such as mascara, blush, lip products, lip liners, foundation, and other cosmetics. Deliplus skin care includes facial and body products, creams, moisturisers, and cosmetic treatments. The brand also sells sunscreen and other photoprotective products. Deliplus hair-care products include shampoos and other products for washing, conditioning, styling, and treatment. The range includes products associated with the Family Solution shampoo line. Deliplus hygiene products include shower gels, hand soaps, deodorants, shaving products, intimate-hygiene products, and depilatory products. Deliplus also includes oral-care products. Laboratorios Cosmoral develops and manufactures Deliplus toothpastes and mouthwashes at its plant in Alcoy, Alicante. Mercadona’s temporary investment in Laboratorios Cosmoral supported the launch of this Deliplus supplier before Mercadona sold its stake in 2018. The range changes over time as Mercadona introduces, reformulates, replaces, or withdraws individual products. A product name or shade, such as a lip liner shade, does not establish that the whole Deliplus range is made by the same supplier.

Where are Deliplus products made?

Deliplus products are made by several specialist suppliers in Spain and elsewhere, depending on the product category. The best-documented manufacturing sites include facilities operated by Laboratorios Maverick, Ubesol, RNB, Laboratorios Cosmoral, and other suppliers appointed by Mercadona. Ubesol manufactures Deliplus products at two facilities in Atzeneta d’Albaida, Valencia. Laboratorios Maverick manufactures Deliplus products at facilities in San Fernando de Henares, Madrid, and Ulldecona, Tarragona. Laboratorios Maverick has manufactured Deliplus products since 1995. Its documented categories include bath gels, deodorants, hand soaps, shaving products, hair-fixation products, hair-care products, hygiene products, and baby-care products. RNB is a major Deliplus cosmetics supplier. RNB developed from a small pharmaceutical laboratory in Valencia into a cosmetics manufacturer supplying products to Mercadona. Its production has included facial, body, sun-care, and other cosmetic products. Laboratorios Cosmoral makes Deliplus toothpastes and mouthwashes at its plant in Alcoy, Alicante. In 2017, Mercadona appointed Germany’s Dalli Group to manufacture Deliplus sun-care creams. That appointment reduced Deliplus’s previous near-exclusive reliance on RNB for cosmetics. The manufacturer can differ between product lines and can change over time. A Deliplus product sold in a Mercadona store therefore does not necessarily come from the same site as another Deliplus product.

Is Deliplus sold outside Spain?

Deliplus is sold in Spain and Portugal through Mercadona stores. Mercadona began expanding Deliplus sales into Portugal after opening its first Portuguese store in Canidelo, Porto, in 2019. The brand originated in Spain and remains closely connected to Mercadona’s Spanish store network. Deliplus products are sold exclusively through Mercadona stores rather than through an independent network of Deliplus shops. WIPO described Mercadona in 2021 as marketing Deliplus personal-care and beauty products in Spain and Portugal. The documented markets do not establish that Deliplus has an official retail presence in the United States. Searches for Deliplus USA can also refer to unofficial discussions, imported products, or online listings that are not evidence of an official US market.

Who makes Deliplus cosmetics, shampoo, and sunscreen?

Deliplus cosmetics, shampoo, and sunscreen are made by different Mercadona suppliers, including RNB, Laboratorios Maverick, and Dalli Group. Mercadona assigns manufacturing by product category and supplier relationship. RNB became a major supplier of Deliplus cosmetics after Vicente Ruiz developed cosmetic products from a Valencia pharmacy. By 2009, RNB reported annual revenue of more than €80 million and said that 97 percent of its production supplied Mercadona. Laboratorios Maverick manufactures a broad range of Deliplus hygiene and personal-care products. Its documented products include shower gels, deodorants, hand soaps, hair products, shaving products, depilatory products, and baby-care products. Laboratorios Maverick also manufactures Deliplus shampoo products, including products associated with the Family Solution line. In 2017, Mercadona appointed Germany’s Dalli Group to manufacture Deliplus sun-care creams. The appointment marked a move away from Deliplus’s earlier near-exclusive reliance on RNB for cosmetics. These supplier arrangements do not make RNB, Laboratorios Maverick, or Dalli Group owners of Deliplus. Mercadona owns the Deliplus trademark and controls the retail brand, while the suppliers manufacture products under contract or intersupplier arrangements.

What happened to Deliplus Men Depil under the shower?

Spain’s medicines agency ordered the withdrawal of Deliplus Men Depil under the shower in April 2026 because its instructions allowed application over excessively large body areas in one day. The issue concerned the instructions for use rather than the product’s ingredients. The Spanish Agency of Medicines and Medical Devices reported the withdrawal of all lots of the product after identifying a potential safety problem in the indicated method of use. Applying the product to very large areas in one day could cause excessive exposure to the cosmetic. Viokox S.A. was identified as the responsible company. Mercadona distributed and sold the product under the Deliplus brand. The product was allowed back on sale after the application instructions and warning information were corrected. The revised packaging includes a warning not to wax more than one large area, such as the chest, back, arms, or full legs, on the same day. The 2026 action concerned this specific depilatory product and does not establish that all Deliplus products were withdrawn.

Frequently asked questions about Deliplus

Is Deliplus a good brand?: Deliplus is a Mercadona private-label brand covering makeup, hygiene, skin care, body moisturising, and baby products. Whether a particular Deliplus product suits a shopper depends on the product, formula, skin or hair type, and the manufacturer.
Is Deliplus cruelty free or vegan?: The available ownership and manufacturing records identify Mercadona as the Deliplus owner and list several product suppliers, but they do not establish a single cruelty-free or vegan status for the entire range. These claims need to be checked against the packaging and current product information for each individual Deliplus item.
Is Deliplus sunscreen good?: Deliplus sunscreen is made within a supplier network that has included RNB and Germany’s Dalli Group. Mercadona appointed Dalli Group to manufacture Deliplus sun-care creams in 2017, but suitability depends on the specific formula, protection rating, application, and the user’s skin.
Is Deliplus shampoo good?: Deliplus shampoo products are made by suppliers including Laboratorios Maverick, which has manufactured Mercadona personal-care products since 1995. The results depend on the individual shampoo formula and the user’s hair type.
What is Deliplus in English?: Deliplus is a brand name rather than a Spanish word that needs translation. Deliplus is Mercadona’s private-label range for personal-care and beauty products.
Is Deliplus available in the USA?: The documented official markets for Deliplus are Spain and Portugal, where the products are sold through Mercadona stores. The available records do not establish an official Deliplus retail market in the United States.
Who is the Deliplus owner?: Deliplus is ultimately owned by Mercadona S.A., a family-owned company headquartered in Spain. Mercadona owns the Deliplus trademark and sells the products through its stores.
Does Mercadona make Deliplus products?: Mercadona owns and markets Deliplus, but multiple specialist suppliers manufacture the products. Documented suppliers include Laboratorios Maverick, Ubesol, RNB, Laboratorios Cosmoral, and Dalli Group.