Deliplus Hair Mask (Mascarilla Reestructurante)

The product shown is a hair treatment mask from Deliplus, a private-label brand widely recognized in Spain. Deliplus is the flagship personal care brand for Mercadona, Spain's leading supermarket chain. The specific product identified by barcode 8402001027949 is often the Restructuring Mask with Keratin, designed for damaged hair.

Manufacturing for Deliplus products is typically outsourced to specialized Spanish laboratories. In this case, Laboratorios Maverick, based in Ulldecona (Tarragona), is the primary manufacturer for most of Mercadona's Deliplus hair care line. The brand itself was created by Mercadona to offer high-quality cosmetic and hygiene products at competitive prices, focusing on the domestic Spanish market before expanding its presence.

Today, Deliplus remains under the ultimate ownership of Mercadona S.A., a family-owned company led by Juan Roig. Mercadona maintains strict quality control over its suppliers, ensuring that the production remains predominantly within Spain to support local industry while serving millions of customers through its vast network of physical stores.