Primia Frizzante sparkling mineral water

Primia is a prominent private label brand established in Italy, primarily distributed through the Agorà Network, a consortium of independent Italian retail groups. This specific product is a minimally mineralized sparkling natural water bottled at the source in Italy. The Primia brand was created to provide high-quality Italian-made products across various food and household categories, serving as a competitive alternative to national brands.

The brand is ultimately owned by the Agorà Network S.c.a.r.l., headquartered in Milan. The network includes several major regional retailers such as Tigros, Basko, Poli, and Iperal, ensuring that the product maintains a strong presence in the Italian domestic market. The water is sourced and bottled locally within Italy, emphasizing its regional heritage and adherence to Italian beverage standards.