Ketchup Orlando

Orlando is one of the most iconic Spanish food brands, best known for its tomato sauces. Founded in 1922 in Alfaro, La Rioja, Spain, it originally began as a company focused on preserved fish before pivoting to tomato products in the 1960s. Today, it is a staple in Spanish households, primarily recognized for its 'Tomate Frito'.

Historically, the brand was acquired by the American multinational Heinz (now Kraft Heinz) in 1999. While the ownership is American, the production remains deeply rooted in Spain. The primary manufacturing facility is located in Alfaro, Spain, ensuring that the local heritage and taste profiles are maintained for the European market.

Currently, Orlando operates as a subsidiary under The Kraft Heinz Company. This allows the brand to benefit from global distribution networks while maintaining its status as a local leader in the Spanish condiment market. The ultimate owner company is headquartered in the United States, following the 2015 merger of Kraft and Heinz.