Made O'Meter
Discover where a brand or product originates
Jordan is a historic Scandinavian brand specializing in oral hygiene. Founded in Norway in 1837 by Wilhelm Jordan, it initially focused on making brushes. Since then, it has become a market leader in the Nordic region for toothbrushes, toothpicks, and dental floss. Jordan is recognized for its combination of quality and Scandinavian design principles.
The brand has undergone several ownership changes in recent history. It was acquired by the Norwegian conglomerate Orkla Group in 2012. Orkla continues to manage Jordan as a key brand within its Orkla Health and Orkla Care portfolios. While the brand is deeply rooted in Norway, its manufacturing for dental sticks and plastic oral care items is distributed across various locations globally, including factories in Malaysia and Europe, depending on the specific product line and material sourcing.
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