Made O'Meter
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Selection Pure Sesame Oil is a private label staple found across Canadian grocery shelves, particularly within the Metro Inc. retail network. This aromatic oil is a key ingredient in Asian-inspired cuisine, known for its deep nutty flavor derived from roasted sesame seeds. The brand was established to provide consumers with high-quality pantry essentials at a competitive price point, often serving as a value-driven alternative to national specialty brands.
While the Selection brand is inherently Canadian and headquartered in Quebec, the sesame oil itself is typically sourced from international manufacturers specialized in traditional seed pressing. Most Selection sesame oil is imported from Japan or China, where traditional roasting and pressing techniques are refined. The brand is managed and distributed by Metro Inc., as part of its broad portfolio of private labels designed for its supermarket banners, including Food Basics and Super C.
Ownership of the brand resides with Metro Inc., a major force in the Canadian grocery landscape. Over the decades, Metro has consolidated several retail banners to become one of the top three grocers in Canada. Their strategy involves sourcing products globally to meet local demand, ensuring that staple international ingredients like pure sesame oil are readily accessible to Canadian households.
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