Hacendado Bifidus Probióticos Natural

Hacendado Bifidus Probióticos Natural is a signature healthy dairy product from Mercadona, Spain's leading supermarket chain. While commonly referred to as yogurt, it is technically a fermented milk product enriched with bifidobacteria, specifically designed to support digestive health and the immune system.

The Hacendado brand was launched in 1996 as part of Mercadona's private-label strategy to offer high-quality staples at competitive prices. This specific bifidus range is primarily manufactured in Spain by specialized dairy partners. A key producer is Schreiber Foods España, a subsidiary of the American dairy giant Schreiber Foods, which operates major production facilities in Noblejas (Toledo) and Talavera de la Reina. This partnership allows Mercadona to maintain strict quality standards while sourcing local Spanish milk.

Mercadona remains a family-owned Spanish powerhouse, headquartered in Tabernes Blanques, Valencia. Under the leadership of Juan Roig, the company has grown from a local butcher shop into a retail giant that dominates the Spanish market through its 'Total Quality' model, focusing on value and trust with its customers.