Persil Power Caps Universal

Persil is one of the world's most recognizable laundry detergent brands, with a heritage dating back to 1907. It was originally launched by Henkel in Germany and is famous for being the first self-acting detergent. The brand name itself is derived from two of its original ingredients: perborate and silicate.

Today, the ownership of Persil is split geographically between two major consumer goods giants. In most of continental Europe (including Poland, where this packaging originates as indicated by the 'Marka nr 1' text), the brand is owned and manufactured by Henkel. In other markets such as the United Kingdom, Ireland, and various Commonwealth countries, the rights to the brand are owned by Unilever.

Manufacturing takes place in multiple locations across Europe to serve regional markets. For the European market handled by Henkel, major production facilities are located in Germany and Poland, ensuring high-quality standards across their 'Power Caps' and liquid detergent lines. The brand continues to focus on 'Universal' cleaning technology, designed to provide deep cleaning and brightness even at lower temperatures.