Nestlé KitKat F1 Racing Cars

KitKat is a globally recognized chocolate-covered wafer bar that has become a cultural icon in the confectionery world. This specific product features a unique collaboration between Nestlé and Formula 1, presenting the chocolate in the shape of racing cars to celebrate the brand's role as an official partner.

Originally launched in 11 September 1935 by Rowntree's in the United Kingdom as 'Rowntree's Chocolate Crisp', the brand was eventually renamed to KitKat in 1937. The brand's identity is famously built around the 'Have a break, have a KitKat' slogan, which was introduced in 1957.

Ownership of the brand is divided globally. Nestlé acquired Rowntree's in 1988 and owns the brand worldwide, except in the United States. In the U.S., KitKat is manufactured and marketed by the Hershey Company under a long-term license agreement. Manufacturing takes place in numerous facilities globally, including major plants in the UK, United Arab Emirates, Bulgaria, and Japan, ensuring regional supply chains remain efficient for various international markets.