PLUS Tomato Ketchup

This product is a private-label tomato ketchup produced for PLUS, a major Dutch supermarket cooperative. The labeling on the back of the bottle indicates that it is lactose-free, gluten-free, and vegan-friendly. As a store-brand item, it is designed to provide a competitive alternative to national brands while maintaining strict European dietary and labeling standards.

The product is manufactured and distributed within the Netherlands, specifically for the PLUS Retail network. The brand's origin is deeply rooted in the Dutch grocery market, serving as the in-house brand for one of the country's most prominent supermarket chains. Ownership remains with the cooperative members and the central retail organization, ensuring it remains a local staple for consumers in the region.