Braun Series 5 Electric Shaver

Braun is a world-renowned premium German brand established by Max Braun in Frankfurt in 1921. Initially focused on radio parts and phonographs, the company transitioned into small domestic appliances and personal care products, becoming iconic for its minimalist design philosophy led by Dieter Rams. This design-led approach transformed the brand into a symbol of functional beauty and engineering precision.

Today, the brand's ownership is split. The personal grooming and small household appliance segments are owned by the American multinational Procter & Gamble (P&G). While many of their high-end shavers, such as the Series 5 and Series 9, are still engineered and manufactured in Germany to maintain high quality standards, other components and lower-tier models are produced globally, primarily in China, to optimize supply chains. This blend of German engineering and global manufacturing ensures Braun remains a leader in the grooming industry.