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Misura Biscotti Integrali Ricchi di Fibre

ownerColussi S.p.A. (Italy)
originItaly
manufacturedItaly

Misura is a prestigious Italian health-food brand that has been a pioneer in the wellness sector since its inception. Known for its 'Fibrextra' line, the brand specializes in creating snacks and bakery items that prioritize whole-grain ingredients and nutritional balance. These specific biscuits are crafted using 100% whole wheat flour from a certified Italian supply chain, highlighting the brand's commitment to local agriculture and transparency.

The brand has undergone significant ownership changes over the decades, transitioning from its original creators to larger corporate structures. Today, Misura is a flagship brand under the Colussi Group, a major Italian food company. The production remains deeply rooted in Italy, utilizing traditional baking techniques combined with modern nutritional science to serve a health-conscious global market.

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