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Discover where a brand or product originates

Lenor Amber & Orchid fabric softener

ownerProcter & Gamble (USA)
originDeutschland
manufacturedPrimarily in France, but also produced in other locations

Lenor is a widely recognized brand of fabric softener and laundry scent boosters. The specific product shown is 'Ambre & Orchidée' (Amber & Orchid), featuring '24H de Fraîcheur Relaxante'. A visible 'Fabriqué en France' logo indicates that this particular bottle was manufactured in France, which is home to several major production facilities for the brand.

Historically, Lenor was introduced by Procter & Gamble in 1963, initially in Germany, and has since expanded to be a leading household name across Europe and other international markets. In some regions, such as North America, the brand is known as Downy, though they share the same technological advancements and ownership.

The brand is owned by the American multinational consumer goods corporation Procter & Gamble (P&G). Headquartered in Cincinnati, Ohio, P&G manages a vast portfolio of household and personal care brands, ensuring that Lenor products are distributed and manufactured globally to meet regional market demands.

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