Activia Kéfir Nature

Activia is one of the most recognizable brands in the global dairy industry, originally launched by the French multinational Danone in 1987. This specific product is 'Activia Kéfir', a fermented dairy beverage marketed for its digestive health benefits through the use of specific probiotic cultures and kefir yeasts.

Starting from its origin in France, the brand has expanded its presence to over 70 countries. As of 2026, the brand remains centrally owned by Danone S.A. Manufacturing typically takes place in regional production facilities close to consumer markets to ensure freshness; for products sold in the Benelux and France regions, they are often produced in factories across France or Belgium. The ownership structure has remained stable, with Danone positioning Activia as a core part of its Essential Dairy and Plant-Based products division.