Vitamin Well Zero Peach

Vitamin Well Zero Peach is a functional, sugar-free beverage enriched with vitamins and minerals, specifically D-vitamin, B6, and E. The brand was founded in Stockholm, Sweden, in 2008 by a group of entrepreneurs who identified a lack of lower-sugar, health-focused drink options in the Nordic market compared to traditional sodas and juices.

While originally an independent startup, Vitamin Well has grown into a major international health and wellness brand. The manufacturing primarily takes place in Sweden to serve the Nordic and European markets. Since 2016, the brand has been under the majority ownership of the private equity firm Bridgepoint Group, which has facilitated its expansion across Europe and into global markets. The beverage remains a staple in the functional water category, known for its minimalist packaging and targeted nutritional benefits.