Made O'Meter
Discover where a brand or product originates
Under Armour is an American sportswear brand known for its moisture-wicking athletic performance gear. Founded in 1996 by Kevin Plank, a former football player, the brand initially gained fame through its specialized athletic t-shirts designed to keep athletes cool and dry. Since then, it has grown into a global powerhouse in the footwear and apparel industry.
While the brand originated in Baltimore, Maryland, manufacturing is distributed globally. Under Armour products are primarily produced in countries across Southeast Asia and Latin America, including Vietnam, Jordan, Malaysia, and Mexico, to serve its vast international market. The company remains an independent public entity headquartered in the United States, continuing its mission of innovation in human performance.
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