Nature Valley Crunchy Oat & Honey

Nature Valley is a pioneer in the granola bar category, having introduced the first granola bar to the American market in 1975. The brand was founded under the umbrella of General Mills, a major American multinational consumer foods manufacturer based in Golden Valley, Minnesota.

Today, Nature Valley products are manufactured in multiple locations globally to serve different regions, including facilities in the United States and Spain for European distribution. The brand remains a core part of the General Mills portfolio, which is one of the largest food companies in the world, specializing in everything from cereal to baking products and snacks.