Made O'Meter
Discover where a brand or product originates
Swiffer is a prominent brand of cleaning tools known for revolutionizing home maintenance with its line of disposable dusters and mops. The brand was originally created by Procter & Gamble (P&G) in the late 1990s in the United States. Swiffer products, specifically the 'Staubmagnet' (Duster) cloths, are globally distributed and often manufactured in various locations depending on the region; European stock is frequently labeled as made in Germany or other EU-based plants.
Today, Swiffer remains part of the extensive household care portfolio of Procter & Gamble. The company continues to lead the market by focusing on ease of use and 'one-step' cleaning solutions. The brand's development is centered around P&G's global headquarters in Cincinnati, Ohio, while its massive supply chain ensures availability across North America, Europe, and beyond.
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