Made O'Meter
Discover where a brand or product originates
KitKat is a world-renowned chocolate-covered wafer bar that first emerged in the United Kingdom in 1935 under the name Rowntree's Chocolate Crisp. The brand was later renamed KitKat in 1937. Today, KitKat is one of the most recognized snack brands globally, known for its iconic 'Have a break, have a KitKat' slogan.
Manufacturing of KitKat is a global operation. While the primary production for the European market often occurs in York, UK, or Bulgaria, there are various regional factories across the globe including Japan and the Middle East to serve local markets. The specific packaging shown features ingredients in Portuguese and Spanish, indicating it is distributed within the Iberian Peninsula.
In terms of ownership, Nestle acquired Rowntree Mackintosh in 1988, bringing the KitKat brand under its massive global umbrella. Nestle, headquartered in Switzerland, manages the brand worldwide, with the notable exception of the United States, where the brand is produced under license by The Hershey Company. For the European and international markets, Nestle remains the ultimate owner and distributor.
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