Dentalux Expanding Dental Floss

Dentalux is a budget-friendly oral care brand primarily sold and owned by Lidl, a major international discount supermarket chain based in Germany. The brand offers a wide range of dental products, including toothbrushes, toothpaste, mouthwash, and dental floss.

Because Dentalux is a private label (store brand), manufacturing is often outsourced to various third-party dental product manufacturers across Europe and Asia, depending on the specific product line and regional distribution needs. This approach allows Lidl to maintain high-quality standards while offering competitive pricing compared to mainstream dental brands.

The ultimate owner, Lidl Stiftung & Co. KG, is part of the Schwarz Group, which is one of the largest retailers in the world. As a private label, Dentalux is distributed exclusively through Lidl stores globally, making the availability tied directly to Lidl's retail footprint.