Made O'Meter
Discover where a brand or product originates
Estrella is a classic Swedish snack brand that was established in 1946 by Algot Trolle in Gothenburg. The brand name itself translates to 'Star' in Spanish, a nod to the founder's inspiration. Today, Estrella is one of Scandinavia's most recognized snack brands, specializing in potato chips, lentil chips, and other savory snacks.
The production for the Swedish market is primarily centered at their modern factory in Angered, outside of Gothenburg. This ensure local manufacturing and distribution within the Nordic region. Since 2012, Estrella has been part of Intersnack Group, a major European snack manufacturer based in Germany, which acquired the brand to strengthen its presence in Northern Europe.
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