Milk_Shake Moisture Plus Shampoo

Milk_Shake is a professional hair care brand that has gained international recognition for its salon-quality products infused with milk proteins and fruit extracts. The Moisture Plus Shampoo, specifically designed for dry hair, is a core part of their moisturizing range.

The brand was founded in Italy by the company z.one concept, established in 1999 by Franco Villa. Italy remains the primary manufacturing hub for these products, leveraging the country's long-standing tradition of high-end cosmetic and dermatological engineering.

Today, the brand continues to be part of the z.one concept portfolio, which operates as a significant international player in the professional hair styling industry. The ownership remains focused on Italian innovation and distribution through authorized salons and professional retailers worldwide.