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Persil Color 4in1 Discs

ownerHenkel AG & Co. KGaA (Deutschland)
originDeutschland
manufacturedmultipleCountries

Persil is a world-renowned brand of laundry detergent, first launched in 1907 by Henkel & Cie in Germany. It is historic for being the first commercially available self-acting laundry detergent, combining sodium silicate and sodium perborate to release oxygen during washing. This specific product, the Persil Color 4in1 Discs, represents modern laundry technology, featuring a four-chamber design that provides deep cleaning, long-lasting freshness, brightness, and fiber care.

Today, the brand has a unique ownership structure. While it was founded by Henkel, the rights to the Persil name are split globally. In most of Europe (including Germany and the packaging shown), the Middle East, and many other regions, the brand continues to be owned and manufactured by Henkel AG & Co. KGaA. However, in the United Kingdom, Ireland, France, Latin America, China, Australia, and New Zealand, the brand is owned and distributed by Unilever. Manufacturing occurs in multiple strategic locations across Europe and North America to serve local markets.

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