Red Bull The Sea Blue Edition

Red Bull is one of the most recognized global brands, originating from a partnership between Austrian entrepreneur Dietrich Mateschitz and Thai businessman Chaleo Yoovidhya. Inspired by the Thai drink Krating Daeng, the Red Bull Energy Drink was launched in Austria in 1987.

The brand is synonymous with extreme sports and high performance. While it is marketed worldwide, the vast majority of its production remains centralized in the Austrian and Swiss Alps to ensure high-quality standards using local alpine water. The company operates under a unique ownership structure between the Mateschitz family and the Yoovidhya family.