LU Figolu fig biscuits

LU (Lefèvre-Utile) is an emblematic French brand born in Nantes in 1846, originally founded by Jean-Romain Lefèvre and Pauline-Isabelle Utile. The Figolu biscuit, famous for its fig paste filling, is one of its most recognizable products. While the brand has its roots deep in French culinary history, it has seen several changes in ownership over the decades, transitioning from a family business to a global entity.

Today, LU is owned by Mondelēz International, a major American multinational confectionery and snack food company. Despite this American ownership, Figolu remains a staple of the French market, with production primarily centered in European facilities to maintain its heritage and quality standards. The brand continues to symbolize French biscuit-making expertise under the umbrella of one of the world's largest snack companies.