Nike Air Jordan

Air Jordan is a iconic line of basketball shoes and athletic clothing produced by American corporation Nike, Inc. The first Air Jordan shoe was produced for Hall of Fame former basketball player Michael Jordan during his time with the Chicago Bulls in late 1984, and released to the public on April 1, 1985. The brand has since grown from a signature shoe line to a dominant cultural phenomenon.

While the brand originated in the United States, manufacturing is primarily outsourced to a vast network of facilities in Asia. Most Jordan products are manufactured in Vietnam, Indonesia, and China. Nike, Inc. remains the ultimate owner and continues to manage the brand as a specialized subsidiary division known as the Jordan Brand.

As of 2026 and beyond, Nike continues to maintain its global headquarters in Oregon, USA, overseeing the design, marketing, and distribution of the Jordan line worldwide. The brand is a cornerstone of Nike's growth strategy, blending high-performance sports technology with premium lifestyle fashion.