Snickers Ice Cream bar

Snickers Ice Cream is a popular frozen version of the classic Snickers chocolate bar. The Snickers brand was originally launched in 1930 by Mars, Incorporated in the United States and was named after the Mars family's favorite horse. The ice cream variant brings together the familiar flavors of peanut, caramel, and chocolate in a practical handheld frozen format.

Today, the Snickers brand is still owned by Mars, Incorporated, a family-owned multinational corporation based in McLean, Virginia. While the original chocolate bars are made worldwide, the ice cream bars for the European market are predominantly manufactured at the Mars Ice Cream facility in Steinbourg, France. The brand remains one of the most successful confectionery lines in the world, managed under the Mars Wrigley segment of the parent company's vast portfolio.