Selection Canola Oil

Selection Canola Oil is a private label product sold primarily in the Canadian market through retailers like Metro and Food Basics. The Selection brand was developed as a value-tier house brand to provide affordable pantry staples to Canadian consumers.

Given the massive production of canola in the Canadian prairies, this product is sourced and manufactured within Canada to leverage local agricultural strengths. The brand is managed by Metro Inc., a leading Canadian food retailer that operates extensive networks in Quebec and Ontario. The product exemplifies a vertically integrated supply chain where a major retailer controls the branding and distribution of essential cooking ingredients.