Made O'Meter
Discover where a brand or product originates
Red Bull is an internationally recognized energy drink brand that was launched in Austria in 1987. The product was inspired by a similar beverage in Thailand called Krating Daeng, which Dietrich Mateschitz adapted for Western tastes. The Blue Edition is a blueberry-flavored variation of the original functional beverage.
The manufacturing process is largely concentrated in Austria and Switzerland to ensure consistent quality through the use of Alpine water, though bottling facilities exist globally to meet regional demand. The brand is owned by Red Bull GmbH, a private company that has remained independent since its inception. While the Mateschitz family holds a significant stake, the brand's ownership structure remains a partnership involving the Yoovidhya family from Thailand.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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