Orlando Pâté with Beef

Orlando is a private label brand primarily associated with the German discount supermarket chain Lidl. The brand offers a wide range of pet food products, including wet food, dry food, and snacks.

Because Orlando is a store brand, the manufacturing location can vary depending on the specific region where it is sold. It is produced by various third-party contract manufacturers across Europe to meet the distribution needs of Lidl's local markets.

The brand is owned by the Schwarz Group, a family-owned multinational retail group that also owns the Kaufland store chain. As of 2024 and beyond, the Schwarz Group remains one of the largest retailers in the world, headquartered in Neckarsulm, Baden-Württemberg, Germany.