Freeway Mate Zero

Freeway Mate Zero is a caffeinated soft drink inspired by South American mate tea. Freeway is a private label brand created and owned by the German discount supermarket chain Lidl. The brand was established to provide low-cost alternatives to major international soda brands and is primarily sold within Lidl's extensive network of stores across Europe.

Production typically takes place in the regions where it is sold to minimize logistics costs. In Germany, Freeway products are largely manufactured by Mitteldeutsche Erfrischungsgetränke (MEG), which is a subsidiary of the Schwarz Group (Lidl's parent company). This vertical integration allows the company to maintain high standards of quality control and competitive pricing. The brand remains a staple of the Schwarz Group's retail strategy, continuing well into 2026 and beyond.