Made O'Meter
Discover where a brand or product originates
Sage is a premium brand in the fly fishing industry, renowned for its high-performance rods and reels. The brand was founded in 1980 by legendary rod designer Don Green on Bainbridge Island, Washington, USA. Originally established as the Winslow Rod Company, it was quickly renamed Sage and has since become a global leader in fly fishing technology.
Sage fly rods are meticulously handcrafted at their manufacturing facility on Bainbridge Island, following a tradition of American engineering and precision. While the rods are famously made in the USA, Sage's fly reels are designed and engineered in Washington but typically manufactured overseas, primarily in South Korea, to meet high technical standards.
Today, Sage is part of Far Bank Enterprises, an integrated manufacturer and distributor of fly fishing products. Far Bank also owns other prominent brands such as Redington and RIO Products. Far Bank Enterprises is headquartered in Bainbridge Island, Washington, ensuring that the brand remains tied to its original roots while benefiting from a larger corporate infrastructure focused on outdoor sports.
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