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Snack Day Patatas Crujientes a la Sartén

ownerDieter Schwarz Stiftung gGmbH (Germany)
originMultiple countries
manufacturedSpain

Snack Day is a private label brand exclusively developed for the German discount supermarket chain Lidl. The brand was created to offer a wide variety of affordable snack options, including potato chips, popcorn, and nuts, across Lidl's extensive retail network in Europe and the United States.

In Spain, where this specific product is found, Lidl often collaborates with local Spanish manufacturers such as Grupo Apex, Fritoper, or Aperitivos Flaper to produce their Snack Day range. This ensures that the products cater to local tastes while maintaining competitive pricing and high quality standards. While the brand itself is managed by the German headquarters, the physical production is often localized to the regions where it is sold.

The brand is ultimately owned by the Schwarz Group, one of the largest retail conglomerates in the world, which also operates the Kaufland hypermarket chain. Based in Neckarsulm, Germany, the group manages the brand's global strategy and quality control, ensuring consistency across thousands of stores worldwide.

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