Deliplus Fragrance Free skincare

Deliplus is the private label beauty and personal care brand of the Spanish supermarket giant Mercadona. Launched as an affordable yet high-quality alternative to premium cosmetic brands, it has become one of the most successful private labels in the Iberian Peninsula. The brand covers a wide range of products including moisturizers, cleansers, makeup, and hair care, often formulated to be dermatologically safe and, in cases like this product, fragrance-free for sensitive skin.

Ownership of the brand belongs entirely to Mercadona S.A., a family-owned company founded in 1977 and led by Juan Roig. Mercadona follows a 'Total Quality' model, where they collaborate closely with 'inter-suppliers'—local Spanish manufacturers who produce exclusively or primarily for the chain. Most Deliplus products are manufactured in Spain by specialized laboratories such as Laboratorios Maverick or RNB Cosméticos, ensuring that the supply chain remains largely local to the Mediterranean region.