Hacendado Rolled Oats

This product represents rolled oats sold under the Hacendado brand. Hacendado is the well-known private label brand for Mercadona, Spain's leading supermarket chain. While the brand is Spanish, the barcode prefix (84) indicates the company is registered in Spain, but the specific product code 8480017038845 identifies oats often produced by Kentaur AG in Switzerland, a major European specialist in cereal processing that supplies private labels across the continent.

Mercadona, the ultimate owner, was founded in 1977 in Valencia, Spain. It has grown into a dominant force in the Iberian Peninsula's retail sector by focusing on a 'Totaler' model, which involves close partnerships with specialized manufacturers (like Kentaur for certain cereals) to provide high-quality private-label goods under the Hacendado name.