Hacendado Digestive Avena chocolate con leche

Hacendado Digestive Avena con chocolate con leche is a popular whole-wheat and oat biscuit product sold under the store brand of Mercadona, Spain's leading supermarket chain. Originally launched as a healthy alternative snack combining the digestive properties of oats with a chocolate coating, it has become a staple in Spanish households. The product is primarily manufactured by Cerealto Siro Foods (formerly Grupo Siro) in Spain, specifically in their Palencia-based facilities, although Mercadona occasionally sources similar biscuit varieties from other European partners like Galletas Gullón or Continental Bakeries to meet high demand.

The Hacendado brand itself was founded by Mercadona in the late 1970s as part of its strategy to offer high-quality private label products. Today, Mercadona remains a family-owned Spanish company headquartered in Tavernes Blanques, Valencia, led by Juan Roig. The brand is managed directly by Mercadona, S.A., which oversees its vast supply chain of 'inter-suppliers' who produce exclusive recipes according to the supermarket's specifications.