Made O'Meter
Discover where a brand or product originates
Pickwick is a renowned tea brand with deep historical roots in the Netherlands. It was originally launched by Douwe Egberts, a company with a heritage in coffee and tea dating back to 1753. The Pickwick brand name itself was introduced in 1937, inspired by the Dickens novel 'The Pickwick Papers', to give the brand a sophisticated and international appeal.
Today, the brand is owned by JDE Peet's, a global leader in the coffee and tea industry. While the brand remains a staple in the Dutch market and across Europe, the manufacturing and sourcing of its ingredients take place in various locations globally. The tea leaves are sourced from traditional tea-growing regions such as Sri Lanka and India, while final packaging and distribution are managed through the corporate infrastructure of JDE Peet's, headquartered in Amsterdam.
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