Made O'Meter
Discover where a brand or product originates
Orlando is one of Spain's most iconic food brands, originally founded in 1922 in Alfaro, La Rioja, as a tomato canning company. Over the decades, it became famous for its fried tomato sauce (Tomate Frito), utilizing local Spanish produce. Today, while the brand remains deeply rooted in Spanish culinary culture, it is owned by the American multinational Kraft Heinz. Production primarily continues in Spain, specifically at the Alfaro factory, which serves as a major hub for the brand's sauce production, including specialty sauces like the Cheddar Bacon variety.
The brand's ownership transitioned to Kraft Foods (now Kraft Heinz) through several corporate acquisitions. Kraft Heinz manages Orlando through its Spanish subsidiary, maintaining the brand's heritage while leveraging global distribution networks. This specific sauce represents the brand's expansion beyond traditional tomato products into the modern condiment market.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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