Made O'Meter
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ISANA is a popular private label brand belonging to the German drugstore chain Rossmann. This specific product is a dry shampoo designed for light hair, providing volume and freshness without water.
As a house brand of Rossmann, ISANA products are primarily developed and manufactured in Germany or neighboring European countries to ensure high quality and compliance with EU cosmetic regulations. The brand was created to offer affordable alternatives to major international personal care brands, covering everything from skincare to haircare.
Rossmann, the ultimate owner, operates thousands of stores across several European countries, maintaining the position as one of Europe's largest drugstore chains. The company remains headquartered in Burgwedel, Germany, and is largely family-owned, with some minority investment from other major retail groups like AS Watson.
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