Estrella Brynt Smör & Chili chips

Estrella Brynt Smör & Chili chips are a unique flavor combination that emerged from a nationwide competition in Sweden. In April 2022, over 111,000 participants voted in the 'Chipsvalet' (Chips Election), and the winning flavor was Brynt Smör & Chili, receiving 35% of the votes. This flavor features a nutty taste of browned butter complemented by a mild chili kick, offering a distinctive snacking experience. The chips are produced by Estrella, a renowned Swedish snack manufacturer, and are primarily made in Sweden, with some production also occurring in other locations. The brand is owned by Orkla ASA, a Norwegian multinational company specializing in branded consumer goods, headquartered in Norway. In Sweden, Estrella operates as a subsidiary under Orkla's ownership, ensuring the brand's presence and distribution within the Swedish market.