Braun MultiMix 5 hand mixer

The Braun MultiMix 5 is a high-performance hand mixer recognized for its ergonomic 'SmartMix' design, which shifts the weight of the motor to the front of the device to reduce strain on the user's wrist. The brand was founded by Max Braun in Frankfurt, Germany, in 1921, initially focusing on radio components. Over a century, it evolved into a global icon of modernist industrial design, famously led by Dieter Rams.

While the brand's engineering and design heritage are firmly rooted in Germany (as indicated by the 'Designed in Germany' seal on the packaging), the actual manufacturing of Braun's small kitchen appliances, including the MultiMix series, is conducted internationally. Much of the production for the European and global markets now takes place in specialized facilities in Romania and China.

Following a series of corporate acquisitions, the ownership of Braun is currently split by product category. Procter & Gamble acquired the brand in 2005 but later licensed the global perpetual rights for small kitchen appliances to the Italian De'Longhi Group in 2012. Consequently, while P&G remains the ultimate owner of the Braun trademark, De'Longhi is responsible for the development, production, and distribution of kitchen products like this hand mixer.