EDEKA Basmati Rice

This product is Basmati rice from the EDEKA private label brand, packaged in practical boil-in-bags (Kochbeutel). Each box contains four individual 125g servings designed for convenience. As a private label product of the EDEKA Group, the rice is sourced globally—typically from regions famous for Basmati cultivation like India or Pakistan—and packaged for the German market.

EDEKA is Germany's largest supermarket corporation, organized as a cooperative of independent retailers. The brand itself originated in Berlin in 1898 and has grown into a dominant force in the European retail landscape, headquartered in Hamburg. The 'EDEKA' name is an acronym for the 'Einkaufsgenossenschaft der Kolonialwarenhändler im Halleschen Torbezirk zu Berlin'.