1 de Beste Pepermunt

1 de Beste Pepermunt is a classic Dutch confectionery product known for its traditional, refreshing taste. The brand, '1 de Beste,' is a prominent private label in the Netherlands, designed to offer high-quality alternatives to national brands at more accessible prices.

The product is part of the extensive private-label portfolio managed by Superunie, a Dutch retail purchasing cooperative. Superunie represents a alliance of several independent supermarket chains, including Dirk van den Broek, Hoogvliet, and DekaMarkt, allowing them to compete effectively with larger retail giants. Manufacturing for these private-label mints typically occurs within the Netherlands or neighboring European countries to ensure freshness and adherence to strict local quality standards. Ownership remains collective through the Superunie cooperative, which is headquartered in Beesd, Netherlands.